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Tag: Matt Silk


Total Results: 3

Prove it or lose it: Mobile matters now more than ever
Published: November 14, 2008
By Matt Silk

In virtually every direction, there is a storm on the horizon. Prices are up, credit is scarce, revenue is down, consumers lack confidence and marketers are being forced to fiercely defend their budgets.

BMW runs mobile campaign for X6 car
Published: June 25, 2008
Luxury automaker BMW launched a campaign promoting its first X6 Sports Activity Coupe, using mobile as part of a multichannel effort to build a relationship with consumers.

YouTube star Tay Zonday allies with Waterfall Mobile
Published: January 9, 2008
YouTube phenomenon Tay Zonday and Waterfall Mobile are launching a direct-to-consumer mobile community powered by Waterfall Mobile’s Msgme platform.
“OpenMarket Mobile Messaging System”?