Tag: Mi

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MillerCoors targets health-conscious consumers with social mobile app: Published: March 19, 2010; Brewing giant MillerCoors has launched the MGD 64 Pedometer, an iPhone application that combines the functionality of a pedometer with the social networking of Facebook.
Mobile Web users increase to 69.9M: Study: Published: March 19, 2010; The number of mobile Web users increased by 4 percent to 69.6 million in the United States in January, according to Millennial Media�s SMART report.
What effect will the FCC broadband plan have on mobile marketing?: Published: March 18, 2010; The FCC has submitted its National Broadband Plan to Congress and the ambitious agenda holds quite some promise for mobile marketing and commerce.
Search engine optimization is killer app for mobile: Published: March 18, 2010; By Jacques Hart
Here is the little secret that Google and Bing want to keep quiet: organic search engine presence is platform-agnostic.
Toms Shoes steps up mobile efforts with Microsoft: Published: March 17, 2010; Toms Shoes, which donates a pair of shoes to disadvantaged children for every pair bought through its Web site, is partnering with Microsoft for a multichannel campaign featuring mobile.
Levi�s taps mobile to engage trendsetting music fans: Published: March 16, 2010; The Levi�s/Fader Fort application for iPhone and Android launched just in time for South by Southwest 2010 with the goal of engaging festival attendees and trendsetting music fans.
Aerosmith drummer challenges fans with new app: Published: March 16, 2010; Celebrity services company Paid Inc. teamed up with Aerosmith drummer Joey Kramer to challenge iPhone fans' drumming skills with a new application.
Hearst's LMK expands mobile product offering with 60 iPhone apps: Published: March 15, 2010; Hearst's LMK introduced more than 60 category-specific iPhone applications that cover a variety of subjects ranging from Lady Gaga and cupcakes to baseball players.
SkyVu uses mobile to boost Battle Bear App Store ranking: Published: March 15, 2010; SkyVu Pictures ran a mobile ad campaign to boost the ranking of the Battle Bears iPhone game.
Mercedes Benz, Microsoft run ads within CBS Sports� NCAA March Madness apps: Published: March 12, 2010; Mercedes Benz is sponsoring the CBS Sports BlackBerry application while Microsoft is advertising within one of the TV network�s new iPhone applications.