Tag: Michael Mullagh
Total Results: 2
- Mobile Web audience not big enough to woo advertisers: CTIA panelist
- Published: October 7, 2010
- SAN FRANCISCO - Rich media and geotargeting are changing the way that some brands and agencies look at the mobile advertising space, but there are still those that are hesitant to try it, according to panelists at CTIA.
- Mobile coupon installed base needs to grow: retail experts
- Published: October 13, 2009
- By Gary Schwartz
While the virtues of mobile coupons are obvious, key challenges are growing the installed base of users and convincing retailers, mobile experts told CTIA last week.
_2.gif&contenttype=gif "click here to read our manifesto")
Follow us on Twitter