Tag: Mobclix

Total Results: 11

How to embrace mobile Web for maximum reach and sales

Published: April 8, 2011

As smartphone adoption increases steadily and HTML5 expands the possibilities of the mobile Web, savvy marketers are embracing the mobile Internet for maximum brand reach and to drive sales in more ways than one.

Miscalculations in pricing, distribution spell trouble for Android tablets: analyst

Published: March 14, 2011

IPad challengers that have been announced so far—in particular Google’s Android Honeycomb tablets—are solid products with fatally flawed product strategies.

DSPs to cement prominent position in mobile advertising this year: DataXu exec

Published: February 1, 2011

After a long period of testing with WPP’s Group M, DataXu has announced the general availability of its DX mobile demand-side platform.

Will Windows Phone 7 dominate in 2011?

Published: January 20, 2011

By Vishal Gurbuxani

While Apple wants to control the entire process and Google gives everything away for free, Microsoft has a real chance of becoming a force in mobile. Does Windows Phone 7 have what it takes?

OS wars: Who is challenging Apple for smartphone dominance?

Published: November 2, 2010

While Apple has had plenty of good news lately, many other competing handset manufacturers and operating systems are coming on strong. Who has the best chance to be No. 1?

Why analytics is becoming critical to mobile advertising's future

Published: September 7, 2010

Nokia’s recent acquisition of Motally highlights the importance of analytics for mobile advertising to achieve its full potential and take its rightful place at the center of brands’ multichannel strategy.

Key implications of Steve Jobs’ interview at D8 show

Published: June 4, 2010

By Krishna Subramanian

Do you really think Steve Jobs would get excited with a 300x50 static banner running on the iPhone?

Mobile marketers embracing Apple’s iPad

Published: January 29, 2010

On the heels of Steve Jobs’ official introduction of Apple’s iPad, marketers and developers are racing out the door with applications and advertising services for the new tablet.

Mobile Commerce Daily - Gap announces winners of iPhone app contest

Published: November 16, 2009

Today in Mobile Commerce Daily: Gap announces winners of iPhone app contest; Point Inside app helps consumers navigate more than 70,000 stores; ClairMail, Misys partner in mobile banking.

Mobclix partners with Advertising.com, Traffic Marketplace for consolidated buys

Published: October 26, 2009

Ad networks Advertising.com and Traffic Marketplace are partnering with Mobclix to give their clients direct access to mobile audiences.