Tag: Mobile Marketer

Total Results: 176

Mobile Marketer's Classic Guide to Mobile Commerce

Published: May 11, 2010

Targeting retailers, mobile marketers and service providers, Mobile Marketer's Classic Guide to Mobile Commerce offers best-practice tips, insight and analysis on the next frontier of retail.

Goodyear takes print magazine to mobile before wired Web

Published: May 7, 2010

Tire giant Goodyear has launched a mobile Web portal for its corporate print magazine Goodyear Go.

Southwest Airlines taps SMS to streamline customer service

Published: May 6, 2010

Southwest Airlines is using SMS to cut airport wait time and inbound passenger calls.

Opera acquires FastMail for cross-platform messaging

Published: May 3, 2010

Opera is expanding its current messaging portfolio after acquiring Web-based email provider FastMail.

Telefonica expands mobile social networking across 12 countries

Published: May 3, 2010

Telefonica partnered with Myriad Group to use its mobile social networking services across 12 countries in Latin America.

Dictionary.com reaches 10M mobile downloads

Published: April 28, 2010

Dictionary.com has reached 10 million mobile downloads in a little over a year with 6.5 million for the iPhone and 100,000 for the iPad.

MMA updates guidelines for cross-carrier mobile content

Published: April 28, 2010

The Mobile Marketing Association updated its United States Consumer Best Practices Guidelines for Cross-Carrier Mobile Content Services.

Phoenix Coyotes tap mobile to connect with fans

Published: April 27, 2010

The National Hockey League’s Phoenix Coyotes will deliver team-specific content directly to fans' mobile phones.

Location data is helpful for survey-based consumer panels

Published: April 26, 2010

While most marketers talk about location to deliver relevant ads and messaging, location data can also play a key role in gathering consumer insight by complementing surveys.

LTU optimizes image recognition on iPhone

Published: April 23, 2010

Image recognition search technology company, LTU has updated its platform for mobile image matching, making visual search available to developers.