Tag: Mobile Marketing Forum

Total Results: 56

Displaying: 51 - 56

Brands in need of mobile education: MMF panelists: Published: June 12, 2008; NEW YORK -- Until mobile becomes as simple to buy as television, radio or outdoor, it'll never reach the scale of traditional media.
Sears, Fandango add mobile to marketing mix: Published: June 11, 2008; NEW YORK -- Department store chain Sears and movie-ticketing specialist Fandango have turned to mobile bar codes and texting for serving product information and promotions to consumers.
Adidas makes a case for mobile at industry shindig: Published: June 11, 2008; NEW YORK -- Mobile played a key role in sportswear brand adidas' "Basketball is a Brotherhood" campaign featuring six NBA players to promote its Team Signature footwear.
Please don't ask: "Is this the year of mobile?": Published: June 11, 2008; NEW YORK -- Informative and educational: That was the feedback from some executives attending the first day of the Mobile Marketing Association's Mobile Marketing Forum.
Mobile Marketing Association rolls out heavyweights for New York forum: Published: May 23, 2008; What's a month without a mobile event? But next month's Mobile Marketing Forum June 10-11 should bring to New York the mobile marketing industry's great and good.
MMA names new board for North America: Published: March 13, 2008; The Mobile Marketing Association has named a new board of directors for North America, chaired by Coca-Cola Co.'s Tom Daly.