Tag: Mobile Shopping Summit

Total Results: 8

Gamefly exec: More than 60pc of emails opened on mobile

Published: April 25, 2012

SAN DIEGO - A Gamefly executive at the Mobile Shopping Spring Summit said the company has passed the tipping point with mobile email opens.

Focus on the most important stakeholder, the customer: Plastic Mobile exec

Published: April 24, 2012

SAN DIEGO – A Plastic Mobile executive at the Mobile Shopping Spring Summit said that when it comes to mobile, consumers are setting the bar high and it is important that marketers make sure their mobile efforts are done right, rather than fast.

App discoverability is not what it once was: panelists

Published: October 18, 2011

NEW YORK – Getting mobile applications discovered is not what it used to be, according to panelists at the Mobile Shopping Fall conference.

Dell exec: Multichannel is key for mobile strategy

Published: April 28, 2011

SAN FRANCISCO - A Dell executive at Mobile Shopping Summit said that companies should not pick and choose whether they want applications, a mobile site or SMS in their mobile initiatives, but rather use all three to build a strong mobile presence.

1800Flowers mobile efforts are focused on sales and conversion

Published: October 28, 2010

NEW YORK - A 1800Flowers executive at the Mobile Shopping Summit said that the company is focused on enhancing its mobile strategy to drive more sales and get the conversion rate up.

HSN exec says video is linchpin for rich mobile experiences

Published: October 28, 2010

NEW YORK - An HSN executive at the Mobile Shopping Summit said that video is at the forefront of all that the company does within the mobile space.

Steve Madden posts half-million dollars in mcommerce sales in 6 months

Published: October 27, 2010

NEW YORK – A Steve Madden exec revealed at the Mobile Shopping Summit that more than 10.5 percent of his company's total Web traffic is coming from mobile, representing 250 percent growth over the past six months.

Pizza Hut exec reveals how branded app achieved 2 million downloads

Published: October 26, 2010

NEW YORK – Taking a brand and bringing it to the mobile market effectively means listening to customer feedback and acting accordingly, said a Pizza Hut executive who presented at the Mobile Shopping Summit.