Tag: Mobile Tag

Total Results: 5

AT&T parades mobile bar code services via B2B iAd campaign: Published: January 25, 2011; AT&T Inc. aims to drive awareness of mobile bar codes and the services it provides to companies that want to use them within marketing collateral via a business-to-business campaign that combines sight, sound and motion on Apple's iAd platform.
AT&T cements mobile bar code strategy with three new services: Published: August 4, 2010; Wireless carrier AT&T has launched three mobile bar code services with the goal of asserting its dominance in the emerging interactive marketing channel.
Mobile coupon installed base needs to grow: retail experts: Published: October 13, 2009; By Gary Schwartz
While the virtues of mobile coupons are obvious, key challenges are growing the installed base of users and convincing retailers, mobile experts told CTIA last week.
JCDecaux enhances out-of-home ads with 2D bar codes: Published: July 31, 2009; Outdoor advertising giant JCDecaux has mobilized its out-of-home advertising on bus shelters within the Quartier Num�rique, the "Digital Area" in Paris, France.
NeuStar targets brands with new bar code interoperability: Published: April 2, 2009; LAS VEGAS -- NeuStar has launched new technology that allows mobile phones to process 2D bar codes regardless of the mobile service provider, scanning technology used or type of bar code symbology.