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Tag: Mobile applications


Total Results: 357

   Displaying: 11 - 20

Kids' brands flout mobile privacy months after COPPA update
Published: December 20, 2013
The Hello Kitty Carnival mobile application and the Marvelkids.com Web site are being called out for not getting parents’ approval before collecting children’s private information in the first big complaint with the Federal Trade Commission since new privacy protection rules for mobile apps went into effect in July.

P&G’s Dreft app shares baby milestones via one-click baby book
Published: December 13, 2013
Procter & Gamble brand Dreft has introduced its first mobile application with the goal of helping expecting and new parents chronicle special moments from pregnancy through their baby’s first year.

Mobile app market continues its meteoric rise: report
Published: November 11, 2013
Consumers are still hungry for applications and mobile content as evidenced by the quick growth in the developer community in the past 18 months, according to new research from Flurry.

Stolichnaya leverages mobile social, video for collaborative event reel
Published: September 30, 2013
Vodka brand Stolichnaya combines video and social sharing in a new mobile application designed to simply capturing and sharing a memorable evening out with friends.
NBC’s Million Second Quiz stumbles in effort to link mobile, TV
Published: September 12, 2013
NBCUniversal's attempt to leverage a mobile second-screen experience to help build excitement and awareness for its new live competition television show "The Million Second Quiz" stumbled when the application crashed soon after the show premiered.

Sears hackathon winning app incentivizes children to do chores
Published: August 29, 2013
The Chore Score was the grand prize winning mobile application at a recent Sears hackathon event based on its fun take on incentivizing children to do their chores.

McDonald’s touts sustainability via augmented reality app
Published: August 28, 2013
McDonald’s Germany has created an augmented reality application that educates consumers about the company’s commitment to sustainability through interactive games.
Edina Realty sees 200pc jump in mobile traffic following app revamp
Published: August 12, 2013
Following a recent update to its mobile applications for iPhone, iPad and Android, Edina Realty reports that mobile app visits are up more than 200 percent from last year.

Tigi Bed Head engages music festival guests with mobile app
Published: August 7, 2013
Tigi Haircare recently rolled out a mobile application to interact with music, fashion and live-event content feeds from The Bed Head Hotel VIP events at musical festivals around the country.
DAA extends data collection self-regulatory program to mobile apps
Published: July 25, 2013
The Digital Advertising Alliance is hoping to take its success with a self-regulatory program for the Web and translate it for mobile applications to ensure greater transparency and consumer control in how sensitive data is collected.