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Tag: Mobile


Total Results: 1314

   Displaying: 51 - 60

Why mobile users preferred Obama: Study
Published: November 12, 2008
Americans who use their mobile phones to surf the Internet were more likely to support Barack Obama over John McCain, according to a survey by Zogby and JumpTap.
Mobile tide will continue to rise as old media recede
Published: November 12, 2008
By Vanessa Horwell

With the endless discourse of cutbacks, staff layoffs and general economic woes, it’s very hard for us marketers not to hop aboard the fear-monger’s bandwagon.

Salvation Army relies on mobile to encourage giving
Published: November 11, 2008
Due to the slow economy and fears of a poor fundraising season, The Salvation Army has found a new, cost-effective way of increasing donations to its 2008 holiday fundraising campaigns.
Q&A: Sears’ mobile strategy
Published: November 11, 2008
Department store giant Sears is using mobile to complement its existing multichannel strategy, as this Q&A with a top Sears executive explains.

Billing Revolution debuts mobile commerce service for apps
Published: November 11, 2008
Mobile billing and credit card payment services company Billing Revolution has launched a single-click mobile credit card checkout tool.
Hiogi launches mobile search for Skype
Published: November 11, 2008
Hiogi has launched on Skype, letting the VoIP provider's users ask for advice or information by typing a question into their mobile chat window.
T-Mobile taps AOL's Platform-A for billion-impression ad campaign
Published: November 11, 2008
T-Mobile USA tapped AOL’s Platform-A for a billion-impression Web advertising campaign during a two-day period, Nov. 10 and 11.
Sears pairs mobile commerce with retail
Published: November 10, 2008
Just in time for the busy holiday shopping season, retail giant Sears has launched Sears2go – a mobile commerce Web site that lets users find and buy merchandise right from their mobile phone.
Johnson & Johnson breaks multichannel mobile campaign
Published: November 10, 2008
Pharmaceuticals giant Johnson & Johnson and General Motors Corp.'s Chevrolet car brand recently ran mobile marketing campaigns using in-call audio ads, SMS and mobile Web sites.
Sybase reports surge in SMS nationwide during election
Published: November 10, 2008
Sybase 365 reported an unprecedented surge in SMS traffic during the 10 minutes immediately following the official announcement that Barack Obama was elected the nation's 44th president.
Gain A New Perspective