Tag: Mobile
Total Results: 1314
Displaying: 81 - 90- How to build brand passion among millennials: Ad:tech keynote
- Published: November 5, 2008
- NEW YORK - The millennial demographic, youth consumers between 12 and 24, can be a tough nut to crack, but once cracked, their constant media consumption makes them a gold mine for marketers.
- NBC, 3rd Dimension collaborate on mobile ad network
- Published: November 5, 2008
- NEW YORK - NBC Universal is sponsoring 3rd Dimension Inc.’s Mobileyes ad-supported live mobile traffic video service, per an announcement made at ad:tech New York.
- India set to leapfrog from print coupons to mobile
- Published: November 5, 2008
- With 283 million subscribers, India has the second-largest mobile user base after China’s 500 million. Growing consumerism in India is paving the way for mobile coupons in a market of bargain hunters.
- Huffington Post goes mobile
- Published: November 5, 2008
- The Huffington Post, an Internet newspaper, has launched an ad-supported mobile Web site.
- Obama uses mobile to encourage supporters to vote early
- Published: November 5, 2008
- The Obama campaign used mobile advertising such as banners and text-message ads to reach supporters and encourage them to vote early.
- Millennial Media enhances brand impact study services
- Published: November 5, 2008
- Millennial Media, a mobile advertising networks company, has released an enhanced version of its suite of brand-impact survey targeting tools.
- Economics behind mobile are changing
- Published: November 5, 2008
- By Bill Scott
Until recently, mobile applications were skewed toward paid, since they were principally available on carrier decks or commercial off-deck aggregators, who took a skimming strategy to this new market.
- Mobile marketers optimistic at ad:tech New York
- Published: November 4, 2008
- NEW YORK – The air of excitement and energy at ad:tech New York’s GoMobile! Zone and also among attending mobile marketers belies a weakening economy.
- More than 100M Americans viewed mobile ads in Q3: Study
- Published: November 4, 2008
- Mobile social network Limbo and market research agency GfK Technology have released their latest Mobile Advertising Report.
- Pepsi launches Kung Fu Fighting mobile app
- Published: November 4, 2008
- Pepsi has turned to mobile to extend the reach of an ad campaign targeting Hispanics and Latin Americans.
