Tag: Mogreet

Total Results: 18

Steve Madden tests MMS as discovery and purchase mechanism

Published: November 2, 2010

Steve Madden is testing the effectiveness of MMS as a discovery and purchase mechanism, sending timely and relevant news, sales promotions and exclusive content to opted-in consumers on their mobile phones.

Why MMS is better than SMS

Published: May 13, 2010

By James Citron

With SMS, marketers routinely engage in all sorts of natural and unnatural abbreviations to fit their message into 160 characters. Not so with MMS.

My Gym uses mobile to fight childhood obesity

Published: April 23, 2010

My Gym has teamed up with Mogreet to fight childhood obesity and promote kids fitness via MMS video delivery.

NFL Players to run mobile video campaign during Super Bowl

Published: February 1, 2010

During Super Bowl XLIV, NFL Players will run a multichannel campaign featuring mobile video to create awareness and interest in the NFL Players Association and its players out of uniform.

Reebok mobile video campaign claims 50 percent CTR

Published: November 6, 2009

Reebok issued a call-to-action asking consumers to view a mobile video and enter a sweepstakes by opting-in to the brand’s mobile database, achieving close to a 50 percent click-through rate.

Mobile Commerce Daily - IKEA uses augmented reality to launch PS furniture collection

Published: November 6, 2009

Today in Mobile Commerce Daily: IKEA uses augmented reality to launch PS furniture collection and ClairMail integrates Visa mobile services into mobile banking platform.

Paramount taps Mogreet for movie messaging service

Published: September 25, 2008

Mobile video start-up Mogreet Inc. is delivering Paramount Digital Entertainment's movie messaging service, VooZoo Mobile, via MMS.

Made-for-mobile not always best for video content: CTIA panelists

Published: September 12, 2008

SAN FRANCISCO - Made-for-mobile video content isn't always the way to go, according to panelists at CTIA Wireless IT and Entertainment.