Tag: NBA
Total Results: 14
Displaying: 11 - 14- Adidas deal with NBA builds mobile database
- Published: April 14, 2008
- With about 500,000 people visiting Las Vegas for NBA All-Star Week 2007, Adidas needed to figure out a way to get people who are constantly on the move to interact with the brand.
- Tip for big brands in mobile: Extend existing campaigns
- Published: March 14, 2008
- By Tony Nethercutt
The latest numbers from Nielsen Mobile paint a picture of the mobile Web that reveals it is not just the tech-savvy few that can be reached through mobile.
- BlackBerry offers better gaming experience: Survey
- Published: February 21, 2008
- New research claims that 90 percent of respondents who play games found gaming on a BlackBerry device or other smartphone a better experience than on a traditional mobile phone.
- Mobile game developer turns watching TV into an active experience
- Published: January 28, 2008
- Ever wish you can play along with television game shows or even live sports events? Seek AirPlay.
