Tag: NHL

Total Results: 22

NHL shoots for repeat mobile usage via Android app

Published: January 24, 2013

The National Hockey League is building up hype for the 2013 hockey season with a revamped Android application that serves as a hub to keep sports fans coming back regularly with wallpapers and news information.

Mobile FirstLook 2013 New York Jan. 17: Coca-Cola, Sephora, Citi, Nissan, MillerCoors, MoMA, Seamless, JetBlue

Published: October 3, 2012

Registration is open for the second annual Mobile FirstLook: Strategy 2013 conference Thursday, Jan. 17 featuring speakers from Coca-Cola, Sephora, Nissan, Museum of Modern Art, Citi, MillerCoors, Seamless and JetBlue. Must-attend event for brands, retailers, agencies and publishers.

NHL mobile app popular with fans during game time

Published: July 15, 2011

The NHL is readying several enhancements to its mobile digital content strategy for the upcoming hockey season following the success of its first season.

NHL exec: Tablets, mobile Web and apps connect brand with fans

Published: June 20, 2011

NEW YORK - An executive with the National Hockey League at the 2011 Mobile Marketing Forum said that mobile applications, tablets and mobile Web sites have helped connect the company with its passionate fans.

Apple has better consumption level as far as paid content: NHL exec

Published: February 23, 2011

NEW YORK - The National Hockey League’s use of mobile to distribute content and offers as well as drive traffic to games prove the company gets the medium.

Register now: Mobile Marketing Day 2011 conference Feb. 22

Published: January 14, 2011

Register now to hear senior execs from USA Today, NHL and Steve Madden along with industry experts discuss the state of mobile marketing at this third annual event Feb. 22 in New York organized by Mobile Marketer in conjunction with the DMA.

Madison Square Garden ramps up mobile marketing initiatives

Published: September 24, 2010

Madison Square Garden is enhancing its mobile marketing campaigns for the New York Knicks, New York Rangers and its regional television networks.

SMS case study - Columbus Dispatch newspaper

Published: May 26, 2010

See how the Columbus Dispatch newspaper ran an SMS promotion with the National Hockey League’s Columbus Blue Jackets to engage its readers.

NHL’s Vancouver Canucks app boosts revenue via mobile ticketing

Published: May 10, 2010

The NHL’s Vancouver Canucks claim that its commerce-enabled mobile application for Apple’s iPhone and iPod touch has become the most popular NHL team application in the App Store.

Phoenix Coyotes tap mobile to connect with fans

Published: April 27, 2010

The National Hockey League’s Phoenix Coyotes will deliver team-specific content directly to fans' mobile phones.