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Tag: Neil Strother


Total Results: 14

   Displaying: 1 - 10

Sprint Nextel faces many challenges: JupiterResearch analyst
Published: August 11, 2008
Sprint Nextel withdrew its offer to sell $3 billion of its stock because it wasn’t getting “attractive” terms due to the “unfavorable market.” That is but one of the wireless carrier's many challenges on several fronts.

Mobile is awkward step-child of traditional channels, says analyst
Published: July 23, 2008
Mobile advertising is in early stages but will flourish once advertisers become more educated, more capable mobile devices are introduced and wireless networks are faster.
EU approval of Navteq purchase strengthens Nokia's hands
Published: July 3, 2008
Handset maker Nokia has received approval from the European Commission to acquire Navteq, a global provider of digital map data for location-based mobile services and vehicle navigation.
Mobile search: Not there yet
Published: June 19, 2008
A new report from the industry's leading search marketing lobby claims that advertisers are eyeing mobile search, but don't want to pay for it.
How will the Verizon-Alltel deal affect mobile marketing?
Published: June 6, 2008
Verizon Communications’ decision to buy wireless carrier Alltel for $28.1 billion has set many tongues wagging. Three industry analysts weigh in on the deal’s implications for the mobile ecosystem.
Microsoft to serve ads on Windows Live Search, Messenger and Hotmail
Published: May 21, 2008
Since Microsoft Corp. gave up trying to seduce Yahoo - at least, overtly - the software giant has been working toward strengthening its presence in mobile.

Google browsing on your phone?
Published: March 26, 2008
Google quietly introduced a new mobile interface called LCB that is more of a browsing tool rather than a search tool, which is ironic considering that Google has become a synonym for search.

Advertiser deployment of coupons grows: Report
Published: March 11, 2008
Advertiser deployment of mobile coupons is growing as consumers show increasing interest in receiving such offers on their handsets, according to a new report.
Nokia takes on mobile ad networks with its own
Published: February 12, 2008
Finnish handset maker Nokia shook the mobile industry with the launch of the Nokia Media Network, a mobile advertising network that includes the world’s leading media brands.
How will Microsoft’s bid for Yahoo affect mobile?
Published: February 4, 2008
Microsoft Corp.’s $44.6 billion bid for the troubled Yahoo Inc. will not only create an online behemoth that challenges Google but also a formidable competitor to all players in the mobile space.
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