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Tag: Neil Strother


Total Results: 20

   Displaying: 11 - 20

How will the Verizon-Alltel deal affect mobile marketing?
Published: June 6, 2008
Verizon Communications’ decision to buy wireless carrier Alltel for $28.1 billion has set many tongues wagging. Three industry analysts weigh in on the deal’s implications for the mobile ecosystem.
Microsoft to serve ads on Windows Live Search, Messenger and Hotmail
Published: May 21, 2008
Since Microsoft Corp. gave up trying to seduce Yahoo - at least, overtly - the software giant has been working toward strengthening its presence in mobile.

Google browsing on your phone?
Published: March 26, 2008
Google quietly introduced a new mobile interface called LCB that is more of a browsing tool rather than a search tool, which is ironic considering that Google has become a synonym for search.

Advertiser deployment of coupons grows: Report
Published: March 11, 2008
Advertiser deployment of mobile coupons is growing as consumers show increasing interest in receiving such offers on their handsets, according to a new report.
Nokia takes on mobile ad networks with its own
Published: February 12, 2008
Finnish handset maker Nokia shook the mobile industry with the launch of the Nokia Media Network, a mobile advertising network that includes the world’s leading media brands.
How will Microsoft’s bid for Yahoo affect mobile?
Published: February 4, 2008
Microsoft Corp.’s $44.6 billion bid for the troubled Yahoo Inc. will not only create an online behemoth that challenges Google but also a formidable competitor to all players in the mobile space.
944 magazine goes mobile in time for Super Bowl
Published: January 17, 2008
Lifestyle publication 944 magazine will send mobile newsletters and event guides, promote artists and keep fans posted on the latest celebrity news using Waterfall Mobile’s Web-based Msgme platform.
Google in the running for wireless spectrum
Published: January 16, 2008
Search giant Google Inc. made the list of companies that the Federal Communications Commission cleared to bid in the coveted 700 megahertz wireless auction.
IPhone, BlackBerry boost Web browsing
Published: December 21, 2007
Customers spent 40 percent more for handsets last quarter versus the year-ago period, with expensive handsets such as the Apple iPhone and BlackBerry making up 11 percent of sales.
Microsoft upgrades Live Search Mobile
Published: December 20, 2007
Even as Google yet again gained a larger share of searches, arch-rival Microsoft Corp. has made several content upgrades to its local search function for mobile devices, Live Search Mobile.
Gain A New Perspective