Tag: NeoMedia Technologies
Total Results: 13
Displaying: 11 - 13- Making a case for mobile 2D bar coding
- Published: March 11, 2009
- By Iain McCready
Deploying mobile 2D bar coding as a complement to traditional print, event or in-store campaigns opens new dimensions of trackability, interactivity and added-value to these static mediums.
- What is former MMA chief Laura Marriott's next move?
- Published: January 8, 2009
- Laura Marriott, former president of the Mobile Marketing Association, is now working to raise awareness around the mobile 2D barcode space.
- Papa John's tests mobile 2D barcodes
- Published: September 16, 2008
- Papa John's International Inc. is testing consumer responsiveness to 2D barcodes via a free pizza promotion.
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