Tag: New York

Total Results: 108

Fast-food chain Subway launches mobile ordering system

Published: February 6, 2009

Subway is letting its customers place orders via their mobile phone, before they even get to one of the fast-food chain's locations.

Chicago Sun-Times, Time Out New York offer mobile coupons

Published: December 12, 2008

The Chicago Sun-Times, The San Diego Union-Tribune, Time Out Chicago, Time Out New York and Metro International have partnered with Verve Wireless for mobile couponing.

Apple, AT&T sued over alleged iPhone defects

Published: November 18, 2008

A class-action lawsuit has been brought against Apple Inc. and AT&T Mobility LLC claiming that the iPhone 3G is defective.

Mobile site is easy first step to demystifying mobile

Published: November 10, 2008

Having moderated several sessions over the past year, it's clear that the granularity of the topic won't deter those new to the industry to ask unrelated Mobile 101 questions.

In-app ads next frontier for mobile marketers: ad:tech panel

Published: November 7, 2008

NEW YORK -- While the in-application advertising market is still nascent, it is poised to offer a variety of lucrative opportunities for marketers.

Mobile social networking on the rise: ad:tech panel

Published: November 7, 2008

NEW YORK - Mobile social networking, mobile dating and social mapping -- already popular overseas -- are making major inroads into the United States market.

Marketers must develop multiple identities in digital age: ad:tech keynote

Published: November 6, 2008

NEW YORK -- Should a brand develop a broad core essence, or should it customize an identity for each niche of consumers? The answer is both.

Context is key to advertising placement: ad:tech panel

Published: November 6, 2008

There is so much information on the Internet that it can be difficult for consumers to find exactly what they are looking for -- a pitfall that now applies to the mobile Web.

NBC, 3rd Dimension collaborate on mobile ad network

Published: November 5, 2008

NEW YORK - NBC Universal is sponsoring 3rd Dimension Inc.'s Mobileyes ad-supported live mobile traffic video service, per an announcement made at ad:tech New York.

Mobile marketers optimistic at ad:tech New York

Published: November 4, 2008

NEW YORK -- The air of excitement and energy at ad:tech New York's GoMobile! Zone and also among attending mobile marketers belies a weakening economy.