Tag: Nielsen Co.
Total Results: 3
- Apple iOS, BlackBerry, Android neck-and-neck in US smartphone race
- Published: January 5, 2011
- The race for the lead in U.S. smartphone operating system consumer market share is tighter than it has ever been, according to Nielsen Co.
- Why analytics is becoming critical to mobile advertising's future
- Published: September 7, 2010
- Nokia’s recent acquisition of Motally highlights the importance of analytics for mobile advertising to achieve its full potential and take its rightful place at the center of brands’ multichannel strategy.
- Mobile Web traffic grows, not slows, during summer
- Published: July 30, 2010
- Mobile Web browsing has defied traditional Internet traffic trends by increasing this summer rather than dropping off.
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