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Tag: Nielsen Mobile


Total Results: 30

   Displaying: 21 - 30

Nielsen Mobile, MRI launch new media usage service
Published: August 4, 2008
Nielsen Mobile, a service of Nielsen Co., and Mediamark Research & Intelligence have jointly launched Mobile-MRI, an integrated database of consumers' mobile and offline media usage.
Sprint loss in early-termination fee court case has industry ramifications
Published: August 1, 2008
In a landmark decision on carriers' early-termination fees, a California court ruled against the Sprint Nextel Corp., which may have to pay $73 million in damages.
U.S. leads in mobile Internet penetration: Study
Published: July 10, 2008
Although the U. S. lags other markets in mobile, it is the leader in mobile Internet penetration, with 40 million subscribers, or 15.6 percent of users, accessing the Web from their handsets.

Nielsen Mobile sees uptick in mobile commerce
Published: June 13, 2008
A new study claims that 9.2 million U.S. mobile consumers said that they have used their mobile phone to pay for goods or services, proving that mobile commerce is slowly becoming a reality.
Where the Apple iPhone stands after a year
Published: June 9, 2008
The hoopla over the new iPhone is a case study in how to generate anticipation and excitement over a product that accounts for only 1 percent penetration of embedded mobile phone users nationwide.
U.S. catching up with Britain in mobile social networking: Report
Published: May 9, 2008
New data shows that the United States is almost closing the gap with Britain in its use of mobile social networking.
T-Mobile partners with Nokia to offer new services
Published: May 5, 2008
T-Mobile and Nokia are collaborating to produce Internet services and personal social communities on mobile devices.

Mobile Web lifts audience reach of key Internet sites: Report
Published: May 2, 2008
A new study claims that the mobile Web extends the audience reach of major Internet sites by an average of 13 percent over home PC traffic.
Study: 58M mobile subscribers see ads on phone
Published: March 6, 2008
A new study claims that 23 percent of all U.S. mobile subscribers say they have been exposed to advertising on their phones in the past 30 days.
Nielsen: 46M mobile data users conduct mobile search
Published: January 17, 2008
An estimated 46.1 million mobile data users in the United States used mobile search functions in the third quarter of last year.
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