Tag: Patrick Parodi
Total Results: 3
- Better metrics needed to drive big mobile spends: CTIA panel
- Published: April 1, 2009
- LAS VEGAS - The lack of solid metrics and key performance indicators is to blame for lackluster brand investment in the mobile medium.
- Amobee helps app developers monetize
- Published: December 11, 2008
- Amobee's Handset Application Programming Interface (HAPI) is now available for the Apple iPhone and Google Android operating system.
- Telefónica to launch global multichannel mobile ad platform
- Published: June 30, 2008
- Telefónica is launching Amobee Media Systems' global mobile ad platform as a single point of contact for advertisers and agencies wishing to buy, deploy and monitor campaigns across mobile channels.
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