Tag: Play

Total Results: 126

Mobile beats Internet in ROI: Study

Published: October 23, 2008

Mobile is measurable and drives return on investment even more than the Internet, according Quattro Wireless, a mobile advertising network.

MLB's Tickets.com, Thumbplay partner on mobile content

Published: October 1, 2008

MLB's Tickets.com has teamed up with mobile entertainment provider Thumbplay Inc. to offer music, videos, games and other content.

Eyeblaster helps brands, agencies track consumer behavior

Published: September 30, 2008

Eyeblaster announced Channel Connect for Search for brands and ad agencies to track consumer behavior.

Thumbplay content now available to Comcast subscribers

Published: September 10, 2008

Comcast.net, Comcast's broadband service, has partnered with Thumbplay to add a mobile entertainment library to the site.

Cricket picks QuickPlay for first mobile video service

Published: September 4, 2008

Cricket Communications Inc. has chosen mobile TV and video provider QuickPlay Media's OpenVideo media management platform to power its new mobile video service.

Playboy takes a shine to mobile

Published: August 22, 2008

The world's best-known adult content publisher is making mobile central to its growth plans. Here's a detailed look at Playboy's take on mobile and where it fits within its media mix to reach new audiences.

Virgin Mobile USA renting playlists for ringback mix

Published: August 19, 2008

LiveWire Mobile and Virgin Mobile USA have launched Ringback Playlist, letting the mobile virtual network operator's subscribers access pre-selected content channels of music.

TicketPlayground.com runs mobile coupon campaign

Published: August 13, 2008

TicketPlayground.com is using buy-one-get-one-free mobile coupons to promote the musical production "Stomp" to consumers vacationing in Sin City.

MTV to enable mobile content personalization

Published: August 12, 2008

Mobile content provider Thumbplay has partnered with MTV Networks to enhance its mobile offerings for MTV, MTV2, MTV Hits, MTV Jams and MTV Tr3s.

Big Brother challenges viewers via mobile

Published: July 11, 2008

AirPlay and CBS teamed to create a mobile game, challenging viewers of the Big Brother television show to join the competition via their handset.