Tag: Play

Total Results: 126

1020 Placecast predicts top mobile and online advertising trends for 2009

Published: December 19, 2008

In 2009, look for trends such as new, better metrics to improve and measure ad performance, heightened privacy concerns and mainstream adoption of video advertising on the mobile Internet.

Verizon debuts holiday music playlists, jukeboxes

Published: December 17, 2008

Verizon Wireless is encouraging customers to get into the spirit of the season with a selection of holiday music available for their wireless phones.

Increased mobile video usage creates marketing opportunities

Published: December 11, 2008

In the third quarter of 2008, total mobile video downloads increased by more than 87 percent from the previous quarter.

Mplayit Mobile Arcade app launches on Facebook

Published: December 10, 2008

There's a new tool for mobile game publishers to use to reach their targeted consumer base among Facebook's 130 million active users.

Playboy launches first made-for-mobile reality series

Published: December 9, 2008

Playboy Enterprises is launching "Interns," its first multi-digital program developed, shot and produced exclusively for the mobile Web.

The upside of SMS

Published: November 27, 2008

By Marcus Anderson

As an advocate of the most effective and efficient mode of mobile marketing, text messaging, I feel like I am crying out the truth to an audience that will neither listen nor open their eyes.

Thumbplay, Cellular South partner for content distribution

Published: November 13, 2008

Mobile entertainment service Thumbplay is making its content library available to Cellular South-supported phones.

Mobile lacks analytics to jumpstart industry: Ringleader panel

Published: November 7, 2008

NEW YORK -- How do mobile agencies and publishers make a case for mobile within this fairly new ecosystem? The answer is analytics.

"The Devil and George Bush" becomes first mobile opera

Published: November 3, 2008

"The Devil and George Bush" claims to be the first opera composed specifically for the Internet and intended for download to MP3 players and mobile phones.

Playboy launches mobile campaign for new fragrance line

Published: October 31, 2008

Playboy Enterprises today launches a campaign to promote the entertainment company's entrance into the fragrance market. Guess which medium is at the forefront of the promotion?