Tag: Polo

Total Results: 12

Top five privacy issues facing mobile in 2012

Published: January 25, 2012

Given the personal nature of mobile as well as its ability to collect data about users, 2012 will be a perilous time as the industry faces growing scrutiny around mobile privacy from regulators.

Breastcancer.org rolls out first mobile initiative

Published: September 24, 2010

Breastcancer.org has launched an iPhone application that lets breast cancer patients receive customized research, news and information based on their diagnosis.

Mobile: Where cognitive anthropology meets marketing

Published: March 16, 2010

By Bob Deutsch

With all this platform and device choice, attention becomes so fragmented and frenetic, content so sliced and diced, that people feel less “situated” than at the outset of their search.

Ralph Lauren is 2009 Mobile Marketer of the Year

Published: January 15, 2010

Polo Ralph Lauren Corp. took first place as 2009 Mobile Marketer of the Year.

Mobile Commerce Daily - Ralph Lauren sponsors Conde Nast’s GQ fashion app

Published: December 14, 2009

Today in Mobile Commerce Daily: Ralph Lauren sponsors Conde Nast’s GQ fashion app and MGive, Teleton MexAmerica raise more than $200K via mobile.

Volkswagen speaks to mobile strategy

Published: October 14, 2009

Automaker Volkswagen has been quite busy in the mobile space lately, having launched iPhone applications and a new mobile site, as well as dabbling with mobile advertising.

How will Publicis' acquisition of Microsoft's Razorfish impact mobile?

Published: August 11, 2009

Publicis Groupe SA's desire to acquire digital marketing agency Razorfish from Microsoft Corp. will bolster the French advertising holding company's mobile brain trust.

Volkswagen encourages new Polo virtual test drive on iPhone

Published: March 9, 2009

Volkswagen is using the mobile channel to drive sales of its new Polo car model which premiered at the Geneva Motor Show on March 3.

Preppy retailer Ralph Lauren updates iPhone app

Published: February 25, 2009

Upscale retailer Polo Ralph Lauren Corp. will upgrade its iPhone application with new features that reflect its haute couture line and products reflecting a luxury lifestyle.

Polo Ralph Lauren brings on the glamour with iPhone app

Published: October 29, 2008

Preppy apparel retailer Polo Ralph Lauren Corp. has made mobile fashionable with the launch of an Apple iPhone app that lets users experience the glamour of the Ralph Lauren Collection.