Tag: PowerAde
Total Results: 2
- Coca-Cola, Chevrolet mobilize print ads for better tracking
- Published: July 1, 2008
- Coca-Cola Co., GNC and General Motors Corp.'s Chevrolet have made their print ads in Men’s Health magazine measurable using mobile.
- Axe, Samsung, Westin, PowerAde use mobile to advance print ads
- Published: April 24, 2008
- Axe, Samsung, Westin and PowerAde are dissatisfied with the lack of interactivity and measurable metrics associated with print campaigns.
