Tag: Prius

Total Results: 4

Toyota promotes Prius C through mobile partnerships: Published: March 14, 2012; Car manufacturer Toyota Motor Sales U.S.A. is ramping up its mobile strategy for the new Prius C with a round of mobile advertising and partnerships, including integration into the Words with Friends and Urbanspoon applications.
Toyota breaks in-app rich media campaign to drive Prius sales: Published: August 25, 2010; Automaker Toyota is activating its exclusive sponsorship of The Weather Channel�s iPad application with a rich media ad campaign centered on the 10th anniversary of its Prius hybrid car.
Toyota mobile campaign lets consumers draw on Times Square billboard: Published: October 29, 2009; Toyota's promotion of the Prius car model ties consumers� experiences on their iPhones to a billboard in Times Square and lets people interact with the brand via their handset.
Toyota targets iPhone users with new Prius promotion: Published: July 9, 2009; With more than 60 percent of Toyota's WAP traffic coming from the iPhone, the automaker decided to take a different approach to mobile with the promotion of the new Prius car model.