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Tag: Raj Choudhury


Total Results: 4

Why BlackBerry App World offers a better profit opportunity
Published: April 7, 2009
By Raj Choudhury

Mobile application developers have yet another opportunity to be first to market again with the launch last week of Research In Motion's BlackBerry App World store at the CTIA Wireless show.

Why proximity-based apps are relevant for customer pull
Published: February 24, 2009
By Raj Choudhury

Proximity-based applications are spreading. For some time now, fans of social networks have been loading apps to their phones that broadcast their location and messages to friends.

Embrace the marketing opportunity for local phone apps
Published: January 20, 2009
By Raj Choudhury

As users customize their Web-enabled phones with free or inexpensive software, brands will be able to meaningfully follow their target consumers no matter where they are.

Ensure SMS messages comply with carrier rules
Published: October 24, 2008
By Raj Choudhury

Ensuring your SMS messages are compliant with carrier rules is not as straightforward as you would think.