Tag: Ralph Lauren

Total Results: 14

Ralph Lauren: Mobile bridges online commerce with in-store experiences

Published: January 18, 2012

NEW YORK – Ralph Lauren has used mobile as a way to bridge online commerce with in-store experiences, allowing the luxury brand to pave the way with today's modern and affluent consumers, according to a company executive at the NRF 101st Annual Convention & Expo.

Ralph Lauren underscores athletic roots via iPad app - Luxury Daily

Published: February 28, 2011

Luxury Daily today - Ralph Lauren underscores athletic roots via iPad app; Lexus pushes new models with multichannel celeb endorsement.

A mobile strategy does not just mean rolling out an app: panelist

Published: June 30, 2010

NEW YORK – Although having a mobile strategy is critical, most companies do not actually have one, according to a speaker at the Luxury Interactive 2010 Conference.

Luxury brands need 360-degree mobile strategy

Published: March 1, 2010

The luxury market has finally made its way into the mobile space, albeit mostly through iPhone applications. It needs to do more.

Ralph Lauren is 2009 Mobile Marketer of the Year

Published: January 15, 2010

Polo Ralph Lauren Corp. took first place as 2009 Mobile Marketer of the Year.

Mobile Commerce Daily - Ralph Lauren sponsors Conde Nast’s GQ fashion app

Published: December 14, 2009

Today in Mobile Commerce Daily: Ralph Lauren sponsors Conde Nast’s GQ fashion app and MGive, Teleton MexAmerica raise more than $200K via mobile.

Ralph Lauren's Rugby enables apparel customization from mobile

Published: September 10, 2009

NEW YORK – Mobile Marketer attended an exclusive Polo Ralph Lauren Corp. event where the preppy retailer announced its latest mobile initiative, the Rugby MYO application.

How will Publicis' acquisition of Microsoft's Razorfish impact mobile?

Published: August 11, 2009

Publicis Groupe SA's desire to acquire digital marketing agency Razorfish from Microsoft Corp. will bolster the French advertising holding company's mobile brain trust.

Ralph Lauren's Rugby.com tackles mobile

Published: April 13, 2009

Preppy retailer Polo Ralph Lauren Corp. launched an iPhone-optimized site for Rugby.com, the site for its sporty line of Ralph Lauren Rugby apparel.

Preppy retailer Ralph Lauren updates iPhone app

Published: February 25, 2009

Upscale retailer Polo Ralph Lauren Corp. will upgrade its iPhone application with new features that reflect its haute couture line and products reflecting a luxury lifestyle.