Tag: Ray Anderson
Total Results: 5
- Browsing evolution blurs lines between mobile and PC Web
- Published: July 30, 2008
- By Ray Anderson
Many great things come in two parts – the megapixel sensor and digital photography, the carbon fiber filament and the light bulb, baseball and Babe Ruth. The history of the Web is no exception.
- Making the most of mobile data
- Published: June 30, 2008
- By Ray Anderson
Measurement is critical to any business, making it important to ensure that the products you choose for measuring mobile deliver depth, breadth and accuracy of information needed.
- The need for consistent measurement of mobile campaigns
- Published: May 2, 2008
- By Ray Anderson
Everyone has been talking mobile marketing and advertising for some time. We’ve heard about a number of campaigns, but have they been successful?
- On CTIA, saying no to mobile apps and other trends
- Published: March 20, 2008
- By Ray Anderson
With the CTIA show around the corner, buzz about the mobile Web, the fate of Google Android, the adoption of the iPhone and advances in mobile analytics is escalating.
- Bango introduces mobile analytics service
- Published: February 6, 2008
- Mobile Web technology firm Bango launched an analytics service to help mobile marketers understand how people interact with WAP sites and which marketing campaigns are most effective.
