Tag: Re

Total Results: 2001

Absolut Vodka gets spirited with Drinkspiration app

Published: March 17, 2010

Absolut Vodka has expanded Drinkspiration, an app combining the latest mobile technology with GPS, Twitter and Facebook, to Google�s Android OS to create buzz among mobile consumers.

Toms Shoes steps up mobile efforts with Microsoft

Published: March 17, 2010

Toms Shoes, which donates a pair of shoes to disadvantaged children for every pair bought through its Web site, is partnering with Microsoft for a multichannel campaign featuring mobile.

Rating movie apps: Paramount vs. Sony vs. Warner Bros.

Published: March 17, 2010

By Al Kalman

Paramount Studios, Sony Pictures and Warner Bros. are among the most active studios in the apps space. Here is a look at what they are doing in that area.

Fandango introduces new mobile bar code ticketing service - Mobile Commerce Daily

Published: March 16, 2010

Mobile Commerce Daily today - Fandango introduces new mobile bar code ticketing service; Universal�s �Repo Men� mobile video ads drive movie ticket sales.

Has RIM's BlackBerry app strategy failed?

Published: March 12, 2010

Although BlackBerry is the most widely used smartphone system in the United States, with 43 percent of the market, its application strategy seems to have failed.

Nationwide Insurance runs multichannel campaign to promote Cartopia app

Published: March 12, 2010

Nationwide Insurance is running a multichannel advertising campaign to promote its second application for the iPhone and iPod Touch, Cartopia.

Hard Rock Hotel & Casino to roll out on-site mobile gambling - Mobile Commerce Daily

Published: March 12, 2010

Mobile Commerce Daily today - Hard Rock Hotel & Casino to roll out on-site mobile gambling; Local businesses offering coupons via iPhone app to drive sales

Mobile advertising to play big role at International CTIA Wireless show

Published: March 12, 2010

It is only about a week before tens of thousands of wireless industry executives descend on Las Vegas to place a bet on mobile's growth at the CTIA Wireless show.

Apple iPad: game-changer or just another screen?

Published: March 11, 2010

In the wake of a television campaign during the Oscars, buzz is building in anticipation of the Apple iPad�s impending release on April 3. But will it live up to the hype?

Rentals.com announces cross-channel mobile strategy

Published: March 11, 2010

Rentals.com simultaneously debuted its iPhone and Android applications with the goal of furthering its cross-channel distribution strategy.