Tag: Re

Total Results: 3251

What not to do in mobile advertising

Published: January 10, 2012

The industry is very focused on the how-tos of mobile advertising and what to do to ensure successful efforts. Now, here is a list of what not to do.

Mobile will play pivotal role in 2012 political campaigns

Published: January 10, 2012

In the 2008 presidential elections, President Obama’s campaign was applauded by mobile marketers for its use of SMS and mobile Web. But with an increase in consumer adoption and more companies incorporating mobile in the past three years, how will political candidates use the medium in the upcoming 2012 elections?

Mobile video anticipated to reach 390M consumers by 2016: study

Published: January 10, 2012

Mobile video is on the rise and is expected to be accessible to 390 million consumers by 2016, according to a study from ABI Research.

Samsung intent-to-buy nearly triples while iPhone remains a leader: study

Published: January 10, 2012

Consumer interest in purchasing a Samsung smartphone has nearly tripled since the fall, while demand for the Apple iPhone remains strong even more than two months after the new iPhone 4S was released, according to new data from ChangeWave Research.

Nokia bets on smarter feature phones with Smarterphone acquisition

Published: January 9, 2012

Nokia is betting that mobile customers in developing nations will want smartphone-like devices and not the real thing.

Acer ramps up tablet strategy as usage trends sharpen

Published: January 6, 2012

Industry experts are predicting that 2012 will be the year that tablets take over and manufacturers are listening. Yesterday Acer released its Iconia Tab A200 with a pretty little price tag of just $329.99.

Is Barnes & Noble repeating Netflix’s mistake?

Published: January 6, 2012

Barnes & Noble wants to spin off its Nook ereader and tablet business as a separate company but the move could be a replay of Netflix’s failed attempt last year to separate its traditional media and digital businesses, something consumers were not ready to accept.

Lego builds mobile presence with educational iPad app

Published: January 6, 2012

Toy manufacturer Lego is making its famous line of building blocks mobile with an application geared to helping children learn interactively.

Stribling enters mobile real estate via mobile Web

Published: January 5, 2012

Brokerage firm Stribling has rolled out a mobile Web site to help house hunters on the go, showing the growing need from consumers to research on their mobile devices.

What mobile's 2011 M&A activity means for 2012

Published: January 4, 2012

Mobile marketing was the most active segment within digital advertising for mergers, acquisitions and investments in 2011, according to a new report from marketing and media investment bank Petsky Prunier.