Tag: Reebok

Total Results: 9

Mobile ad network InMobi raises $8M to fund global expansion

Published: July 13, 2010

Independent mobile ad network InMobi has secured $8 million in its Series B funding round to further its global expansion with an emphasis on North America, Europe and Japan.

Reebok mobile video campaign claims 50 percent CTR

Published: November 6, 2009

Reebok issued a call-to-action asking consumers to view a mobile video and enter a sweepstakes by opting-in to the brand’s mobile database, achieving close to a 50 percent click-through rate.

Mobile Commerce Daily - IKEA uses augmented reality to launch PS furniture collection

Published: November 6, 2009

Today in Mobile Commerce Daily: IKEA uses augmented reality to launch PS furniture collection and ClairMail integrates Visa mobile services into mobile banking platform.

Target, Reebok, Nautica use new CouponCabin app to serve coupons

Published: September 30, 2009

Target, Reebok and Nautica are offering coupons via the CouponCabin.com platform on the company’s Web site and new iPhone application.

U.S. brands see potential in targeting international consumers via mobile: digiday panel

Published: September 18, 2009

NEW YORK — Brands such as Yamaha and Reebok have tapped mobile ad network InMobi to target international customers in markets where mobile users outnumber PC users.

Adidas engages youth demographic with mobile marketing

Published: August 7, 2009

Sportswear powerhouse Adidas is leveraging the mobile channel to build brand awareness around Adidas Originals.

Reebok lets consumers customize, buy shoes via mobile

Published: May 14, 2009

Reebok has launched the very first shoe customization application, allowing users to customize and buy their uniquely designed trainers right from their mobile phones.

Reebok breaks mobile social networking campaign

Published: December 11, 2008

Reebok has launched a mobile social networking campaign to promote its Freestyle Hi shoe by letting targeted consumers interact with the brand.

Reebok scores with mobile

Published: July 16, 2008

Sportswear maker Reebok used mobile as part of an integrated campaign, creating awareness of its sponsorship of the Boston Celtics player Rajon Rondo before, during and after the NBA Finals.