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Tag: Rent


Total Results: 57

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Jawa pays $2M-plus to settle premium SMS suit
Published: May 15, 2012
Mobile firm Jawa and related entities have settled a lawsuit centered on premium SMS charges and brought by the State of Texas last year. As a result, the companies must pay $2 million, repay customers for unauthorized charges and submit to random audits.

L’Oreal drives in-store beauty consultations via mobile app
Published: April 6, 2012
L’Oreal’s Vichy beauty line is encouraging users to learn more about its products by letting New York residents schedule 15-minute beauty consultations through a mobile application.
Is Apple using alleged false advertising to promote the iPhone 4S and new 4G iPad?
Published: March 30, 2012
Apple is facing allegations of false advertising on two different fronts as customers of the iPhone 4S and the new iPad complain that the products do not work as promised.

PFLAG mobilizes radio ads via Shazam to deepen engagement
Published: March 28, 2012
New ads for nonprofit Parents, Families and Friends of Lesbians and Gays use mobile to make the spots interactive, enabling listeners to hear part of a story on the radio and easily link to a video on their mobile device that tells the end of the story.

Is Apple's Siri failing to deliver on its promises?
Published: March 14, 2012
Apple is facing charges that it misled consumers about what its new virtual personal assistant service Siri is capable of and used deceptive advertising to encourage consumers to purchase the new iPhone 4S.

Apple gains access to Android information, potentially opening door to more suits
Published: March 7, 2012
The order from a judge requiring Google to hand over development information about Android to Apple could provide the company with ammunition for additional lawsuits claiming Android copies important iOS functionality.
Buick creates Celebrity Apprentice second-screen experience to reach new customers
Published: March 6, 2012
Buick is enlisting mobile marketing to create a second-screen experience for its new Verona brand, enabling "The Celebrity Apprentice" viewers to access exclusive content and enter a sweepstakes.
Apple cries “foul” over voice-activated search on Galaxy Nexus
Published: February 14, 2012
Apple continues to go after Samsung on the legal front and is now alleging that the South Korean handset manufacturer violated four patents in its new Galaxy Nexus, the first smartphone using Android’s Ice Cream Sandwich operating system.

NBA the latest to face patent infringement suit over SMS activities
Published: January 27, 2012
It is not just technology companies that are the subject of mobile-related patent infringement lawsuits these days. Increasingly, the mobile marketing activities of media companies, retailers, sports leagues and others are also the focus of such suits.
AOL shifts strategic focus to tablet, mobile-first monetization
Published: November 17, 2011
AOL, a company that once almost exclusively ruled the desktop Internet, is now shifting its focus to mobile and tablets, claiming that the devices' monetization opportunities surpass those on the Web.


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