Tag: Rhythm New Media
Total Results: 3
- Success of in-stream video ads points to mobile as brand builder
- Published: December 6, 2011
- In-stream video ads, which appear as a commercial break in full episodes or before video clips, outperformed online ads and were strong across a number of categories in the third quarter, according to new data from Rhythm NewMedia.
- Mobile ad CTRs are highest when call to action is video: study
- Published: October 18, 2010
- Mobile video has higher viewer retention than online video with 94 percent in the first 10 seconds compared to only 81 percent on the PC Internet.
- Hoofy & Boo go mobile via ad-supported video
- Published: June 4, 2008
- Financial media company Minyanville Publishing and Multimedia partnered with Rhythm NewMedia to distribute "Minyanville's World in Review" video content to mobile phones.
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