Tag: Rick Singer

Total Results: 4

Procter & Gamble�s Herbal Essences debuts new product with mobile ads: Published: April 9, 2012; Procter & Gamble�s Herbal Essences is using mobile ads as a launching pad for a new line of hair-styling products.
Lionsgate promotes The Hunger Games through mobile, social ad campaign: Published: March 22, 2012; Lionsgate is revving up consumer engagement for its much-anticipated film �The Hunger Games� through a new mobile advertising campaign that marries mobile and social.
KFC heats up mobile strategy with interactive ad campaign: Published: March 21, 2012; Fast food giant KFC is running an interactive mobile advertising campaign that not only promotes its new Chunky Chicken Pot Pie, but entices consumers to engage with the product on a deeper level via a branded Pandora radio station.
Mars M&Ms stirs up hype for new product launch via mobile ads: Published: January 26, 2012; Candy giant Mars is using mobile ads for its M&M brand to intrigue users about a new line of candies being launched during the upcoming Super Bowl.