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Tag: Roger Entner


Total Results: 2

New iPhone 3G S will offer marketers new revenue streams
Published: June 10, 2009
Not only will Apple's iPhone present users with more features and capabilities, but the handset will have quite an impact on mobile marketing and brands' monetization strategies.
Apple's strong results prove marketers should target smartphones
Published: January 23, 2009
Although device manufacturers such as Sony Ericsson and Motorola have been struggling in terms of revenue, Apple announced strong financial results for its fiscal quarter that ended Dec. 27.