Tag: Scorecard for Mobile Advertising Reach and Targeting
Total Results: 3
- Entertainment top vertical in mobile ad spend: Millennial Media
- Published: October 19, 2009
- The entertainment industry, an early innovator in mobile, remained the top vertical in terms of mobile advertising spend in the third quarter, according to Millennial Media’s SMART report.
- Millennial Media releases U.S. mobile advertising data for brands
- Published: May 21, 2009
- Millennial Media has released its April Scorecard for Mobile Advertising Reach and Targeting, or SMART, which has a heavy brand focus.
- Millennial Media launches mobile-ad scorecard for brand advertisers
- Published: April 16, 2009
- Mobile ad network Millennial Media has introduced Scorecard for Mobile Advertising Reach and Targeting, a monthly look at U.S. mobile advertising campaign data.
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