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Total Results: 673

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Why Amazon and Facebook will be disruptive forces in 2012: Forrester
Published: February 10, 2012
Amazon and Facebook could disrupt the mobile landscape in 2012 becuase of their potential to challenge the existing app stores, according to a new report from Forrester Research.


Google unifies mobile, desktop Web experience with Chrome for Android
Published: February 10, 2012
The newly introduced Chrome for Android mobile browser will enable Google to differentiate Android from iOS and could open up new marketing opportunities for brands.

41pc of Super Bowl ad searches came from mobile: Google
Published: February 9, 2012
Mobile search proved to be effective during this week’s Super Bowl XLVI with a whopping 41 percent of searches around the game’s Super Bowl advertisements coming from mobile devices, according to findings from Google.
21pc of mobile phone owners use apps monthly: study
Published: February 9, 2012
Twenty-one percent of mobile phone users interact with an application and 15 percent of consumers download an app on a monthly basis, according to a new report from Forrester Research.
Maurices mobilizes band search contest with QR codes
Published: February 8, 2012
Young women’s fashion retailer Maurices is using QR codes as part of a nationwide band search contest to make it easy for customers to vote for their favorite band.
Apple in arms race with Samsung
Published: January 30, 2012
While new data shows that the smartphone market is continuing to grow, it also points to increased competition between Apple and Samsung for the top spot.
Harnessing mobile trends, technology and tips from industry giants
Published: January 27, 2012
By Kalie Kimball-Malone

More searches are being made from mobile devices, more purchases are being made on the go, and more people are sharing their location to get good deals.

US mobile ad spend to reach $2.6B in 2012: study
Published: January 26, 2012
Mobile ad spend in the United States is expected to reach $2.6 billion in 2012, according to a new forecast from eMarketer.

BlackBerry shakeup: Too little, too late for marketers?
Published: January 24, 2012
BlackBerry maker Research In Motion's effort this past weekend to dig itself out of a hole by replacing the top leaders may not warm the hearts of marketers looking to place bets on mobile platforms that will pull their weight through this decade.
Can Sony be a prime player in mobile music?
Published: January 24, 2012
Tech giant Sony has announced that it will roll out its Music Unlimited service to Apple devices in 2012, proving that it wants a piece of the mobile music pie. But with the swarm of music streaming services already on the market, can Sony compete with the big dogs?