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Tag: ShopText


Total Results: 5

Hearst Magazines taps mobile as subscription channel
Published: January 20, 2010
Hearst magazine titles such as Marie Claire, Seventeen and Cosmopolitan are using SMS to encourage potential and previous subscribers to subscribe.
Add mobile component to catalogs, DRTV, ecommerce: panel
Published: July 10, 2009
NEW YORK - Mobile's biggest advantage is that it gives legs to other channels such as catalog, retail store, direct response television and ecommerce, according to a panel at Mobile Commerce Spotlight.
Mobile marketers react to economic slowdown: Part III
Published: November 17, 2008
This is the third part of a series that looks into how mobile marketers and their clients are reacting to the economic slowdown. Will the next year be tough for mobile?
Hearst partners with ShopText to let readers shop via mobile
Published: April 30, 2008
Hearst Magazines Digital Media partnered with ShopText to deliver text messaging services to its magazine audience.

ShopText targets magazine brands for text-to-buy
Published: March 3, 2008
Top magazine brands such as CosmoGirl, Maxim, Lucky and Allure are using ShopText to let consumers buy products anytime from any media using a simple text message.
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