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Tag: Shrek


Total Results: 3

Most impressive mobile advertising campaigns of 2010
Published: December 29, 2010
True Blood. IAd. Target. Shrek. Google. Those are all words that come to mind when thinking back on 2010 and the way that mobile advertising evolved this year.
Paramount mobile rich-media campaign for Shrek results in 6.2 percent CTR
Published: December 9, 2010
Paramount Pictures used mobile rich-media advertising as part of the multichannel campaign to promote the summer blockbuster "Shrek Forever After," which resulted in a 6.2 percent click-through rate.

Paramount, DreamWorks animate Shrek campaign with mobile rich media
Published: June 4, 2010
Viacom subsidiaries Paramount Pictures and DreamWorks used mobile rich media advertising as part of the multichannel campaign to promote the summer blockbuster Shrek Forever After.