Tag: Side

Total Results: 55

Apple’s latest iPad receives more complaints than previous versions

Published: March 26, 2012

A variety of issues with the new iPad have been raised by customers, including that the device overheats, problems with the battery and the fact that users are quickly burning their monthly data allotments.

Rating the GOP candidates on their mobile know-how

Published: February 8, 2012

Building strong relationships with constituents, donors and peers is what politics is all about. Mobile marketing, which lets brands get closer to their audiences than ever before, is also about relationships, which is why it should be an important tool in politicians’ marketing toolbox.

Clorox taps mobile to take Ingredient Inside program to next level

Published: January 30, 2012

Clorox has rolled out a mobile strategy to support its Ingredient Inside program that educates consumers on what types of fragrances and ingredients are in their cleaning products.

BlackBerry shakeup: Too little, too late for marketers?

Published: January 24, 2012

BlackBerry maker Research In Motion's effort this past weekend to dig itself out of a hole by replacing the top leaders may not warm the hearts of marketers looking to place bets on mobile platforms that will pull their weight through this decade.

Romney campaign elects mobile to drive voter turnout

Published: January 11, 2012

The campaign for Republican presidential candidate Mitt Romney has been sending targeted mobile campaign ads in Iowa and New Hampshire to drive voter turnout.

Why retailers should engage customers throughout their entire shopping experience

Published: September 23, 2011

By Todd Sherman

By year's end, more than half of mobile phone users will have smartphones. More interesting is that 93 percent of smartphone users use their phones inside the home, per Google.

Meijer app steers customers to exact locations of products in-store

Published: April 25, 2011

Midwest retailer Meijer has rolled out a mobile application that it will use to analyze customer behavior to provide better and more personalized service to increase sales and customer loyalty.

Rock and Roll Hall of Fame showcases legendary exhibit via mobile app

Published: April 18, 2011

The Rock and Roll Hall of Fame and Museum Inc. has launched its first application for Apple’s iPad and iPhone to showcase the “Songs That Shaped Rock and Roll” interactive exhibit.

Little value in delivering mobile-only content: CTIA panelist

Published: March 25, 2011

ORLANDO, FL – An HTC executive on a Mobile Entertainment Forum panel at CTIA Wireless 2011 said that it is all about multiscreen delivery and there is little value in delivering mobile-only content.

Vermont ski resorts aim to drive late-season traffic via mobile deals

Published: March 10, 2011

The new Ski Vermont Insider mobile application offers exclusive offers and rewards for skiers and riders based on where they live and where they like to ski or snowboard.