Tag: Simon and Schuster
Total Results: 3
- Did Apple, publishers force Amazon to raise prices for ebooks?
- Published: August 11, 2011
- A class action suit against Apple and several book publishers claims the companies engaged in anticompetitive behavior that caused ebook prices to rise and force intense competition between Apple and Amazon over digital content.
- Americans want to move toward an opt-in paradigm: panelist
- Published: July 2, 2010
- NEW YORK - While mobile is a relatively new medium for marketing, some of the same rules that apply to other traditional channels apply here as well.
- Reinstatement of $90M lawsuit against Simon & Schuster may affect SMS marketing
- Published: June 23, 2009
- A federal court has reinstated a $90 million class-action lawsuit against book publisher Simon & Schuster for an SMS promotion related to author Stephen King's "The Cell" horror novel.
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