Tag: SmartReply
Total Results: 6
- Mobile prescription: Opt-in or lose out
- Published: November 26, 2008
- By Eric Holmen
Change seems to be the dominant theme across the country these days. It’s only fair then to wonder how the mobile marketing market will change over the next year.
- Database specialist Experian enters mobile with SmartReply alliance
- Published: October 29, 2008
- Database marketing services specialist Experian Marketing Services struck a mobile marketing partnership with SmartReply, a mobile and voice marketing services company.
- The coupon’s new era: Coming to a mobile phone near you
- Published: October 17, 2008
- By Eric Holmen
At any one time, there are a number of overseas trends that will be touted as the next big thing in the United States, yet stubbornly never achieve the anticipated explosion of popularity.
- Mobile is bright spot in advertising slowdown
- Published: August 26, 2008
- By Eric Holmen
It is said that advertising spending is like the proverbial canary in the economic coal mine – when the national ad spend goes down, it is time to worry about the prospects of the economy as a whole.
- Texting4Health: Mobile’s role in healthcare
- Published: July 21, 2008
- By Eric Holmen
Isn’t it time we put mobile to a higher purpose? Some agencies and companies are using mobile to improve emergency medical care, advance local health initiatives and affect behavioral change.
- More mobile marketing regulation may not benefit consumers
- Published: June 27, 2008
- By Eric Holmen
Earlier last month, the Center for Digital Democracy and the U.S. Public Interest Research Group filed a complaint with the FTC, calling for more stringent regulation of the mobile marketing industry.
