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Tag: Sony


Total Results: 48

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Rating movie apps: Paramount vs. Sony vs. Warner Bros.
Published: March 17, 2010
By Al Kalman

Paramount Studios, Sony Pictures and Warner Bros. are among the most active studios in the apps space. Here is a look at what they are doing in that area.

Sony Music Entertainment, Portland Trail Blazers, LA Philharmonic tap Mozes for mobile campaigns
Published: February 12, 2010
The NBA’s Portland Trail Blazers, the Los Angeles Philharmonic and Sony Music Entertainment created mobile and social media campaigns with Mozes to reach younger audiences.
Mobile Commerce Daily - Sony Ericsson to preload bar code reader on mobile devices in 2010
Published: December 2, 2009
Today in Mobile Commerce Daily: Sony Ericsson to preload bar code reader on mobile devices in 2010 and online electronics retailer Crutchfield enters mobile commerce.
Sony BRAVIA mobile campaign achieves 300K downloads in 10 days
Published: November 23, 2009
Sony BRAVIA’s preroll mobile video advertising campaign to promote its HDTVs resulted in more than 300,000 downloads in 10 days.
Mobile content providers settle lawsuits that claim unauthorized charges
Published: November 12, 2009
A Cook County, IL, court granted preliminary approval to a settlement ending 30 lawsuits involving claims of unauthorized charges for mobile content on consumer wireless bills.

Sony Music Entertainment launches Michael Jackson mobile site
Published: November 12, 2009
Sony Music Entertainment plans to optimize the Web destinations of its artists for mobile and the first mobile site to roll out is for the late King of Pop himself, Michael Jackson.
Mobile Commerce Daily - Mitchell Group’s SMS campaign bumps weekend sales to $1.64M
Published: October 21, 2009
Read Mobile Commerce Daily to feed your need for mobile commerce and retail news. See what's featured in today's edition.
Todacell launches off-portal mobile ad network
Published: October 12, 2009
Todacell has launched a new off-portal mobile display ad network with clients such as Sony and Dell already on board.
Sony amps up mobile advertising for 2012 flick
Published: October 7, 2009
The world may be coming to an end in Sony Pictures Entertainment’s new disaster flick “2012,” but not before the film company taps mobile for its marketing efforts.
Sony Music runs mobile sweepstakes with R&B singer Mario
Published: September 15, 2009
Sony Music is running a mobile sweepstakes offering music fans a chance to win a weekend in Las Vegas with Grammy-nominated artist Mario.
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