Tag: Sony Pictures

Total Results: 13

Sony Pictures to let mobile users watch movies across multiple platforms

Published: December 1, 2010

MIAMI - A Sony Pictures Home Entertainment executive at the MEF Americas 2010 Mobile Content and Commerce conference said that the company will use Ultraviolet to let consumers watch their favorite movies across multiple platforms.

Sony Pictures, HSN multichannel campaign blurs lines between marketing, commerce

Published: July 7, 2010

Sony Pictures and multichannel retailer HSN have formed a strategic marketing alliance for an ambitious multichannel campaign to support the studio's motion picture "Eat Pray Love."

Sony monetizes Jeopardy brand with premium mobile game

Published: June 24, 2010

Sony Pictures Home Entertainment is bringing the Jeopardy brand into the mobile space with a new enhanced premium game for handsets.

Sony Pictures uses mobile to build buzz for Karate Kid film

Published: April 26, 2010

In anticipation of the upcoming remake of "The Karate Kid" starring Jaden Smith and Jackie Chan, Sony Pictures released a branded application for iPhone and a mobile campaign to support it.

Rating movie apps: Paramount vs. Sony vs. Warner Bros.

Published: March 17, 2010

By Al Kalman

Paramount Studios, Sony Pictures and Warner Bros. are among the most active studios in the apps space. Here is a look at what they are doing in that area.

Mobile content providers settle lawsuits that claim unauthorized charges

Published: November 12, 2009

A Cook County, IL, court granted preliminary approval to a settlement ending 30 lawsuits involving claims of unauthorized charges for mobile content on consumer wireless bills.

Sony amps up mobile advertising for 2012 flick

Published: October 7, 2009

The world may be coming to an end in Sony Pictures Entertainment’s new disaster flick “2012,” but not before the film company taps mobile for its marketing efforts.

Mobile to inevitably become mainstream ad medium: SendMe exec

Published: September 9, 2009

Despite the recession, consumers are increasingly relying on devices and mobile marketing spend continues to grow because of this.

PlayPhone launches wireless retailer program for mobile commerce

Published: March 12, 2009

PlayPhone Inc. has launched a wireless retailer program that provides wireless retailers, agents and resellers a way to merchandize, sell and monetize mobile content at the point of sale.

SendMe Mobile gets $12M in growth capital financing

Published: March 6, 2009

Mobile media company SendMe Inc. has secured $12 million in Series D growth capital financing to expand its subscription-based and ad-supported mobile entertainment platforms.