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Tag: Southwest Airlines

Total Results: 9

Mobile Minutes: OnePlus One smartphone; Southwest and Beats; tackling not-spots; German healthcare apps
Published: November 6, 2014
Today in mobile marketing - OnePlus One smartphone: Awesome, cheap, and nearly impossible to buy; How Southwest offers free Beats music without killing in-flight Wi-Fi; Britain wants mobile phone operators to tackle not-spots; For German healthcare apps, U.S. data rules are hard to swallow.
Southwest Airlines enables gate-to-gate messaging for flyers
Published: December 13, 2013
Southwest Airlines has added a new option for in-flight Wi-Fi, allowing consumers to communicate via iChat without paying for full Internet connection.
Express exec: Center mobile around context
Published: October 24, 2012
AUSTIN, TX – An Express executive at the Mobile Shopping Fall Summit said that the brand views mobile as how it relates to consumer context and stretches across all of the company’s mediums.
Southwest Airlines builds email database via mobile initiative
Published: June 26, 2012
Southwest Airlines is aiming to bolster its email list by running a mobile ad campaign that encourages consumers to sign-up.
Southwest Airlines, Gilt City tap location-based app to reward consumers
Published: March 3, 2011
Southwest Airlines, Gilt City and TiVo are just some of the brands that are using Loopt’s new mobile reward alerts to bring more relevancy and immediacy to consumer experiences.
SMS case study - Southwest Airlines and Entercom's WEEI
Published: January 26, 2011
See how Southwest Airlines and Entercom’s WEEI Sports Radio Network used SMS to drive listener engagement by activating an NBA sweepstakes.
Southwest Airlines exec: Gear mobile app strategy towards rewarding loyalists - Mobile Commerce Daily
Published: October 28, 2010
Mobile Commerce Daily today - Southwest Airlines exec: Gear mobile app strategy towards rewarding loyalists; Journeys, CBS execs: Integrate mobile across all sales channels.
Southwest Airlines taps SMS to streamline customer service
Published: May 6, 2010
Southwest Airlines is using SMS to cut airport wait time and inbound passenger calls.
KFC, Southwest Airlines break March Madness campaign on Yahoo mobile
Published: March 15, 2010
Quick-serve restaurant giant KFC and Southwest Airlines are driving college basketball fans to their respective mobile sites via banner ads within Yahoo Sports’ “Tourney Pick’em” mobile portal.
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