Tag: Starz Entertainment
Total Results: 2
- Starz Entertainment taps mobile bar codes for upcoming campaigns
- Published: February 7, 2011
- Starz Entertainment is implementing mobile bar codes in its print and outdoor advertising campaigns as part of an initiative to reach consumers with special offers and exclusives.
- Dairy Queen mobile ads see 22 percent CTR
- Published: April 28, 2009
- A recent Dairy Queen mobile ad campaign saw a click-through-rate of more than 22 percent, proving once again the effectiveness of the mobile channel to engage consumers.
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