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Tag: Steve Jobs


Total Results: 42

   Displaying: 1 - 10

Adobe canning Flash for mobile has huge implications for marketers
Published: November 11, 2011
The news that Adobe will halt development on Flash Player for mobile is a big boost for competing rich media mobile platform HTML5.

Emotion and technology must go hand in hand: ad:tech keynote
Published: November 10, 2011
NEW YORK – Steve Jobs' passing undoubtedly left a hole in the mobile industry and according to William Isaacson’s new book, Mr. Jobs can credit his success to his passion for producing products that combine the human emotion with technology.
Why mobile marketers think Steve Jobs is irreplaceable
Published: October 7, 2011
Steve Jobs' death is reverberating throughout the mobile industry as executives consider his tremendous impact on the genesis of mobile marketing and whether there is anyone to carry on the torch.
CNN, Washington Post struggle to handle Steve Jobs mobile traffic: Keynote
Published: October 7, 2011
When technology entrepreneur and icon Steve Jobs passed away on Wednesday, Oct. 5, mobile traffic spiked as consumers turned to their devices to learn about the news. Unfortunately, some sites were not ready to deal with the surge in traffic.
Apple’s Steve Jobs passes away
Published: October 5, 2011
Steve Jobs, the man who led Apple to a phenomenal comeback from a near-death experience and went on to change the way consumers live, work and play, passed away Oct. 5 after a long spell of illness.
Steve Jobs’ resignation as Apple CEO could change mobile dynamics
Published: August 24, 2011
With Steve Jobs’ resignation today as CEO of Apple Inc., the man who changed the face of computing and then went on to repeat the performance with mobile leaves the field just when smartphones and tablets are beginning to turn the worlds of commerce, content, communication and marketing upside down.
Google's prayer? Apple declines NFC support to iPhone 5
Published: March 15, 2011
If the reports are true and Apple declines to have the iPhone 5 support Near Field Communication, it will be a major disappointment to the ecosystem. However, it will also give competitors such as Google a leg-up.
Apple’s Steve Jobs, leader of the post-PC world, enters Mobile Hall of Fame
Published: March 9, 2011
Apple CEO Steve Jobs has entered the Mobile Hall of Fame for leading the way into the post-PC world with his iPhone, iPad and iPod devices, iAd mobile ad network and iTunes, iBooks, Apple App Store and retail stores.
Why clicks don’t work in a mobile world
Published: March 3, 2011
By Zephrin Lasker

In-app mobile advertising may very well be what marketers need to finally kick the click.

Apple seeks to boost iAd adoption by cutting minimum buy in half
Published: February 24, 2011
Sources at Apple confirmed that the company will in fact be cutting its $1 million minimum iAd buy in half. So will more brands flock to the mobile ad network at the expense of competitors?
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