Tag: Strategy Analytics

Total Results: 125

Microsoft vies for cross-platform scale with Office app

Published: June 18, 2013

Microsoft’s decision last week to launch an iOS application for its Office services points to the company's goal to have a presence across all operating systems.

Zynga mobile success hinges on freemium ad model

Published: June 5, 2013

After laying off 18 percent of its employees, Zynga is cutting down on its Web-based business to hone in more on mobile. To monetize these users, the company will need to focus on retaining users with freemium-based business models.

IOS update alone not likely to give Apple much of a boost

Published: June 5, 2013

Apple will be looking to put the thrill back into its mobile strategy at next week’s annual conference for developers, where the company is expected to unveil an update for its mobile operating system and possibly a music subscription service.

Does the US have what it takes to be a smartphone manufacturing center?

Published: June 3, 2013

Motorola is making its latest smartphone, the Moto X, at a facility in Texas and Apple is talking more about manufacturing in the United States. Coupled with ongoing issues at some overseas manufacturing plants, it is possible to imagine more smartphones with a Made in USA label.

Samsung’s gains over Apple in smartphones may be short-lived

Published: April 29, 2013

While recent figures show Samsung shipping nearly twice as many smartphones as Apple, the iPhone still leads when it comes to intent to buy, suggesting it will gain market share at Samsung’s expense over the next six months.

BlackBerry Z10 offers a positive note in RIM’s Q4 results

Published: March 29, 2013

Following a stretch of disappointing quarters, Research In Motion has some good news, including a profit of $98 million in the fourth-quarter, as well as that it shipped one million units of its new Z10 smartphone.

Apple plots new maps strategy, but unlikely to reach Google’s scale

Published: March 28, 2013

Maps-related services have been one of Apple’s few weak points in the mobile space. However, a couple of recent developments suggest the company may be looking to turnaround its maps strategy.

Apple bets augmented reality will drive next wave of mobile growth

Published: March 20, 2013

Apple has been awarded a new patent related to an augmented reality system, making it the latest handset manufacturer to place a bet that the technology will play a key role in next generation mobile experiences.

Apple nudges out Samsung for best-selling smartphone: report

Published: February 21, 2013

For the first time Apple’s iPhone 5 outsold Samsung’s Galaxy S3 smartphone in the fourth-quarter of 2012, pointing to the growth in the premium smartphone market, according to a new report from Strategy Analytics.

Is Tim Cook’s lack of showmanship hurting Apple?

Published: February 20, 2013

Although many may argue otherwise, Apple is still at the top of its game. The manufacturing giant has received some scrutiny over the past months, most recently for a major drop in its stock value. However, some believe that it is CEO Tim Cook’s fault for not putting on more of a public face – something his charismatic predecessor and Apple co-founder Steve Jobs did immensely well.