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Tag: Team Detroit


Total Results: 2

Ford mobile ads reach 1M consumers, achieve 20 percent CTR
Published: February 3, 2010
Ford Motor Co.’s mobile idle-screen advertising campaign to drive consumer interest in the 2010 Ford Taurus achieved an average click-through rate of 20 percent.
Increased categorization will grow mobile search: CTIA keynoter
Published: April 1, 2008
LAS VEGAS -- Mobile search marketing couldn't have found a bigger advocate than Cary Tilds, keynote speaker at the CTIA Wireless 2008 Marketing -- The Mobile Channel show.